Why contextual communications will mean better engagement in apps

ComScore published its U.S. Mobile App Report yesterday. Much of it is really interesting: mobile app usage increased 52% in the past year; on the whole we spend 42% of our overall app time on just one app; iPhone users earn 40% more income than Android users, for a few examples. But one small, somewhat […]

HackLayer, and looking toward the future of in-app communications

At Layer we spend lots of time considering how our service can best enable the creation of the next great messaging apps, as well as apps of all types that are — as of yet — only imagined. So our first hackathon, HackLayer, was awesome for many reasons. It proved that Layer makes it possible […]