Plug the Holes in Your Sales Funnel

Plug the Leaks in Your Sales Funnel

Mobile has changed buying behavior and, as a result, changed the sales funnel. Each stage of the sales funnel now becomes an opportunity for prospects to leak out to your competition. Forget the leaky sales funnel. Adopt a conversation-based approach to business to create a watertight customer journey.

Where Returns Fit in Retail Customer Conversations

Where Returns Fit in Retail Customer Conversations

For many retailers, the rush of holiday returns sparks a scramble to minimize losses. And while your bottom line is important, one thing is often forgotten in the “return as a necessary evil” mindset. The customer experience. See why smoother returns are critical in lifetime customer conversations.

KeepTruckin: Hassle-Free Compliance for 300,000 Drivers

KeepTruckin: Hassle-Free Compliance for 300,000 Drivers

KeepTruckin is on a mission to improve the efficiency and safety of America’s trucking industry by building great technology products for truck drivers and fleet managers. This meant building seamless, customer-centric experiences for both sides. See how Layer has helped KeepTruckin pursue its mission.

The Aftermath Part 2: Why Some Retailers Lost the 2017 Holiday Shopping Season

The Aftermath Part 2: Why Some Retailers Lost the 2017 Holiday Shopping Season

When you hear about eCommerce growth rates of nearly 20% year-over-year, you may think that the rising tide will raise all boats. But in instead, some of the world’s biggest retail brands struggled this holiday spending season. Let’s take a closer look at 3 reasons some retailers fell short of holiday expectations.

Conversational Commerce at Open Mobile Summit 2017

Conversational Commerce at Open Mobile Summit 2017

Now that we’ve caught up from Open Mobile Summit 2017 in our own backyard of San Francisco, we can reflect on what we learned. Check out why so many brands are wondering how to meet customers where they are and how the Layer Customer Conversation Platform can help.

Chatbot Success: Lessons Learned from Jobr by Monster

Chatbot Success: Lessons Learned from Jobr by Monster

Jobr can trust its Career Concierge to handle so many user inquiries that they don’t need anyone to manage the bot. Why are their results so different from the 70% of Facebook Messenger chatbots that fail? Jay Feng, Jobr Lead Data Scientist, explains how building a chatbot with Layer has pushed the marketplace app…