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How to Provide Exceptional Customer Service Through Conversation

Real Estate Will Always be About Connecting Buyers and Sellers

One of the best things about live chat is its powerful ability to provide exceptional customer service. In fact, 73% of customers who engage with a brand’s live chat support report being satisfied with their experience. That’s the highest levels of satisfaction with any form of support! But even if you realize that live chat […]

5 Tactics to Increase Customer Engagement

The line between customer service and marketing has grown thinner than ever. Now, the two are often considered together when looking for ways to either improve marketing performance or improve customer satisfaction. Right in the middle of that intersection is customer engagement. In many cases, increasing customer engagement boosts both satisfaction and awareness. But what […]

Plug the Leaks in Your Sales Funnel

Plug the Holes in Your Sales Funnel

Mobile has changed buying behavior and, as a result, changed the sales funnel. Each stage of the sales funnel now becomes an opportunity for prospects to leak out to your competition. Forget the leaky sales funnel. Adopt a conversation-based approach to business to create a watertight customer journey.

Twitter Is Not a Customer Support Strategy

Twitter Is Not a Customer Support Strategy

Twitter may feel like the best way to interact with the 90% of consumers who have used social to communicate with brands. But in reality, social customer support isn’t the key to crisis management. See why a more conversational approach to customer support is the best way to retain your customers.

Facilitating the Lifetime Customer Conversation

Facilitating the Lifetime Customer Conversation

It’s time to bring sales and support back together. Back to the 1:1 relationships we had before mass marketing and the internet. That’s the premise I set in Part 1 of this two-part series. But what I’ve found is that getting people on board with this concept isn’t the problem. You’re probably already spending time […]

The Psychology of Upselling

The Psychology of Upselling

Everyone has a horror story where they had to call customer support to solve a problem only to receive an untimely sales pitch. How can you upsell successfully and create a more loyal, profitable customer base? Don’t just focus on making another sale. Focus on lifetime customer conversations that naturally deliver more value over time.