How Overnight Uses Layer to Engage with Guests and Build Trust Quickly

Messaging Best Practices

Overnight Success Story Overnight is a spontaneous travel-booking app—a platform that acts as a last-minute Airbnb. While many might think people are too focused on digital experiences, Overnight believes human interaction is alive and well as travel becomes more of a lifestyle rather than a luxury. The goal of Overnight is to facilitate a spontaneous […]

5 Key Takeaways from FinovateSpring 2017

Zoom on FinovateSpring 2017 FinovateSpring 2017 wasn’t like most conferences. With just two days to deliver value to the 1,200+ attendees from nearly 100 finance, insurance, consulting, and technology businesses, you might expect a jam-packed schedule of panel discussions and keynote presentations. But Finovate takes a different approach. Instead, FinovateSpring gave 59 companies a chance […]

Looking Back on the 2017 EyeforTravel San Francisco Summit

2017 EyeforTravel San Francisco Summit The theme for this year’s EyeforTravel San Francisco Summit was the Digital Big Bang—the need for the travel industry to adapt and keep pace with new digital competitors. Put simply, hotels need to find ways to compete with Airbnb and airlines can’t let OTAs take over. We had the privilege […]

,

World-Class Messaging in Minutes

Guide to World-Class Messaging We know that messaging increases customer engagement and improves conversion. No matter what industry you’re in, a 1:1 customer conversation strategy can lead to business success. However, creating your own branded messaging experience might sound easier said than done. But did you know you can achieve world-class messaging in just a […]

FinovateSpring 2017: Bringing Financial Services Out of the Stone Age

Bringing Financial Services Out of the Stone Age The financial services industry is one of the most heavily affected by digital transformation. With such strict regulatory and security standards to adhere to, it’s no surprise that going digital has been a challenge. But just because digital transformation is difficult doesn’t mean banks and other financial […]

Have an EyeforTravel? How Messaging Creates an Edge in the Travel Industry

How Messaging Creates an Edge in the Travel Industry The travel industry is poised for booming gains in the coming years as the millennial market continues to mature. Millennials already make up about 20% of all international travel. Moving forward, this new experience generation will prove to be an ever-growing cash cow for airlines and […]