Messaging, Voice and Video: Asynchronous to Synchronous and Back Again

Messaging: Synchronous and Asynchronous We’ve been trained to expect friction in communications when we’re at work. But what about friction in communicating…about communicating? How many times have you been on a conference call, waiting 5 minutes and started wondering whether or not the other person would dial in? How many all-hands meetings have you coordinated […]

Persistence of Messaging: How Chat Has Become the Universal Experience

How Chat Has Become the Universal Experience Have you ever been surprised to hear your mobile phone ring? It seems like every time our phones ring now, we expect there to either be an emergency or some sort of spam. For the most part, people just don’t like phone calls anymore—but this isn’t exactly a […]

Why Chatbots Aren’t Enough for Your Messaging Strategy

Chatbots and Messaging Strategy It’s been just about a year since Facebook announced its support of chatbots in Messenger. This one announcement sparked “the year of the chatbot,” making automated messaging available to companies of all sizes. As messaging continues to solidify itself as the universal communication channel, chatbots will become integral parts of our […]

SMS vs. IP messaging in apps

App developers and product designers looking to add communications to their apps have a choice, and it’s an important one. They can tack on SMS texting functionality. Or they can build in-app messaging. SMS providers refer to the latter as IP messaging, which correctly describes the underlying technology. However, much like you wouldn’t describe a […]

Messaging for the on-demand economy

If you live in the developed world, you likely have access to apps that let you order just about anything from the comfort of your couch. You can purchase groceries, cleaning services, or food delivery, call a car, or even arrange a doctor visit. Over the past few years the number of these on-demand apps […]

Dating apps need native communications

tl;dr: it’s all about intimacy and making an engaging connection. The explosive mainstreaming of dating apps such as Tinder has transformed the way human beings (on smartphones, anyway) find love. Far from the days of courtship via sonnets penned by candlelight, the window of opportunity has shortened to literally a blink of an eye, and […]