White Paper

Conversational Customer Support Playbook

For all the talk about how important customer experience is for business success, so many brands are falling short when it comes to support. You’re designing more innovative products and services to fit mobile consumer experiences, but support strategies are stuck in the days of desktop interfaces and call centers.

Social media, desktop support, and phone calls all have their place in modern customer support. But to meet (and exceed) consumer expectations, they need to come together under one conversational roof.

This new white paper will help you transform traditional support strategies into more conversational experiences that create lasting relationships with customers.

Download this guide and learn:

  • Where traditional desktop support fits into a mobile-first world
  • Why social media is a desire path for conversational customer support
  • The business value of mobile messaging for conversational support (beyond an improved customer experience)
  • How your brand can get started with conversational customer support
  • And more