Communications Apps: From WhatsApp, Facebook to Messaging and Conversations that boost engagement, sales and retention. | Layer

Posts

Marketplace apps need native communications

The Web 1.0 model of Craigslist is giving way to focused mobile marketplaces that allow for a richer interaction between participants. Communication in marketplace apps creates trust: the more contextual and clear the communication in the app, the more trust is established. See why native communication is key to mobile marketplaces.

,

Introducing Layer UI for Web

Messaging Best Practices

We are pleased to announce that Layer UI for Web is now generally available. Layer UI for Web extends the Layer Web SDK to include a library of customizable, commonly used widgets to be used for creating web-based messaging experiences. These widgets are intended to allow developers to focus on the look, feel and use-case […]

Building blocks for logistics: maps and notifications

Editor’s note: This is a cross-post from Mapbox‘s Peter Liu. It’s a sneak peek of a larger collaboration between Mapbox, the building block for maps, and Layer, the building block for communications. More to come! Technology is reinventing on-demand services to include everything from shipping to laundry, and the central innovation is realtime logistics. Delivery-on-demand […]

Spotlight on a Layer user: Photobucket

tl;dr: With 100 million monthly active users, Photobucket sought to enable friends and loved ones to better connect and share on mobile devices. After a thorough buy vs. build vetting process, Photobucket’s Lasso app turned to Layer to power in-app messaging. To learn more about how the team integrated Layer, join our TechTalk with co-founder […]

,

How Web Summit super-charged event networking with Layer

Web Summit has been called “the best technology conference on the planet.” It’s certainly one of the largest and most innovative technology-focused conferences in the world. First held in Dublin, Ireland in 2010 and drawing a crowd of 500, by 2013 it saw more than 10,000 attendees. In 2014 that number more than doubled to […]

The rise of the mobile mega niche

When the “Big Bang” of the modern Internet exploded more than 20 years ago, the first set of shockwaves impacted macro sectors like shopping, media and travel. And those shockwaves fundamentally altered the landscape for their offline counterparts. Fast forward to today, there isn’t a major sector that hasn’t been completed transformed by successive waves […]