Social commerce is when social media platforms are used to make a more personalized and targeted in-app experience for customers! | Layer


Messaging: the key layer of every meaningful app

Mary Meeker recently released her annual treatise on the state of the Internet, “Internet Trends 2015.” Almost immediately after its release, I received messages from many tech industry friends, all remarking on the language she used to summarize the role messaging plays in apps: “Internet Trends,” 2015 We agree wholeheartedly. Here at Layer, we feel […]